
Business is clearly more than just “show me the money.” But certainly, money is critical. As Henry Ford stated, “Business must run at a profit, or else it will die.” And John Mackey, co-founder of Whole Foods added, “Just as people cannot live without eating, so a business cannot live without profits.” So, how does a small business survive? It requires a continuing revenue stream, positive cash flow, and profits. Revenue and Income Sometimes the terms “revenue” and “income” are…